Remote or On-ground Teams
Workforce Solutions
Build Your Workforce in Kenya
Recruitment, Fractional Experts, & Workforce Management Through One Partner.
Brand Circle helps local and international businesses recruit skilled professionals, access experienced fractional experts, employ teams in Kenya and manage both remote and on-the-ground workforces through one trusted partner.
From a single specialist to an entire team working remotely or on-site, we provide the talent, expertise and workforce infrastructure businesses need to operate, scale and grow.
Why Build Your Workforce in Kenya?
Kenya offers businesses access to skilled, English-speaking professionals, competitive employment costs and a growing pool of talent across business and technology functions.
Skilled Professionals. Flexible Workforce Solutions. Local Expertise.
Access experienced professionals at competitive rates while reducing the overheads associated with maintaining your own local operation.
No Local Company Required
Through our EOR service, eligible businesses can employ staff without setting up a Kenyan company solely for employment.
Scale as You Grow
Start with one professional and expand your team as your business requirements change.
Flexible Working Schedules
Choose fixed working hours aligned with your time zone or flexible arrangements based on agreed deliverables.
Skilled, English-Speaking Talent
Tap into Kenya's pool of university-educated professionals with strong business English skills.
Focus on Your Business
Delegate payroll, attendance and statutory administration while your managers focus on customers and growth.
Remote and On-the-Ground Teams
Whether you need professionals working remotely, employees based at your premises or teams deployed across different locations in Kenya, we help you recruit and establish the right workforce. We support fixed schedules, flexible arrangements and on-site assignments based on your operational requirements.
Our Experience
Supporting Businesses Entering and Growing in Kenya
01 · Recruitment
A Recruitment Agency in Kenya That Finds the Right People
Hiring the right people can make all the difference to your business. We take time to understand your organisation, the role you want to fill and the kind of person who will succeed in it.
We then use our networks and recruitment expertise to find, assess and present suitable candidates.
What We Do
- Talent sourcing and candidate identification
- Candidate screening and assessment
- Interview coordination and selection
- Specialist and volume recruitment
- Recruitment for remote and on-site roles
- Onboarding support
- Free replacement if a hire leaves within three months, subject to agreed terms
02 · Managed Services and Payroll Outsourcing
Full Visibility of Your Team, Wherever They Work
When your team works remotely, you need to know that work is progressing and that payroll and employment administration are handled correctly.
Our Managed Services solution gives you access to a workforce management platform that provides visibility into your team's work activity. We supervise attendance and handle payroll, statutory deductions, government submissions and employee administration.
What You Get
- Real-time visibility into work activity
- Attendance tracking and supervision
- Payroll processing and payslips
- PAYE, NSSF, SHIF, Affordable Housing Levy and applicable NITA administration
- Submission of statutory returns to relevant government agencies
- Employee onboarding and offboarding
- Leave, benefits and employee records
- Employee data administration in line with the Data Protection Act, 2019
- Manager access through the selected workforce management platform
What You Manage
You direct your team's daily work and manage employee performance. Brand Circle supervises attendance and handles agreed workforce administration. Day-to-day performance supervision is not included.
03 · Employer of Record (EOR) in Kenya
Hire in Kenya Without Setting Up a Company There
If your business only needs a few employees in Kenya, setting up a company solely to employ them may not make commercial sense.
Through our EOR service, Brand Circle becomes your team's legal employer in Kenya and holds their employment contracts while they work for your business.
What We Provide
- Legal employment through Brand Circle's Kenyan entity
- Employment contracts compliant with the Employment Act, 2007
- Contract amendments and renewals
- Employment terminations handled in accordance with Kenyan labour law
- Local employment documentation and employer administration
What You Manage
You direct your employees' daily work and performance. Payroll, attendance and statutory administration are provided through Managed Services.
04 · Fractional Experts
Experienced Leadership and Specialist Expertise, When You Need It
Not every business needs a full-time executive or specialist. Sometimes you need experienced professionals to lead a project, establish a new function, enter a market or strengthen an existing team.
Brand Circle connects businesses with experienced executives and specialists who provide the expertise you need on a fractional, interim or project basis.
Whether you need a Country Manager to establish your Kenyan operations, a Marketing Director to drive growth or a Finance Lead to strengthen financial management, we help you access the right expertise without committing to a permanent full-time appointment.
Our Fractional Expertise Areas
Country Management & Market Entry
Fractional Country Managers, Market Entry Leads and Local Representatives.
Sales & Commercial Growth
Fractional Sales Directors, Business Development Leads and Partnership Managers.
Marketing & Growth
Fractional CMOs, Marketing Directors and Growth Specialists.
Finance & Capital
Fractional CFOs, Finance Directors and Investment Readiness Specialists.
People & Operations
Fractional HR Directors, Operations Leads and Organisational Development Specialists.
Technology & Digital
Fractional CTOs, Technology Leads and Digital Transformation Specialists.
Strategy & Transformation
Strategy Leads, Programme Directors and Business Transformation Experts.
How It Works
One Partner. Four Workforce Solutions.
Our services can be used independently or combined to provide a complete workforce solution, from accessing specialist expertise and recruiting employees to establishing legal employment arrangements and managing workforce administration.
| Service | What Brand Circle Provides |
|---|---|
| Recruitment | We find and recruit skilled professionals. |
| Fractional Experts | We provide experienced leadership and specialist expertise on demand. |
| Employer of Record | We provide the local legal employment structure. |
| Managed Services | We provide workforce visibility, attendance supervision, payroll and statutory administration. |
An international business entering Kenya can engage a Fractional Country Manager to establish its operations, recruit an on-the-ground sales team and remote administrative professionals, employ them through our EOR service and use Managed Services for attendance, payroll and workforce administration.
The client retains responsibility for directing employees' daily work and managing their performance.
We understand your business requirements, identify suitable experts and agree on the scope, deliverables and level of involvement required.
Our experts can work remotely, on-site or through a hybrid arrangement, depending on the assignment.
Pricing
Simple, Transparent Pricing
Pay only for the services you need. Our fees depend on the roles, team size, work schedules and level of support required. We provide a tailored proposal with the full cost breakdown before you commit.
| Service | Pricing Model |
|---|---|
| Recruitment | One-time fee per successful hire, including a three-month replacement guarantee |
| Managed Services | One-time company and employee setup fees, plus a monthly fee per employee |
| Employer of Record | One-time company and employee setup fees, plus a monthly fee per employee |
| Fractional Experts | Monthly retainer, agreed part-time commitment or project-based fee, depending on the scope and duration of the assignment. |
Choose the Work Schedule That Suits Your Business
Fixed Schedule
Employees work set hours aligned with your business time zone.
Flexible Schedule
Employees work toward agreed deliverables under a flexible arrangement.
Pricing for Managed Services and EOR may vary depending on the agreed work schedule.
Roles We Fill
Skilled Professionals Across Business Functions
From virtual assistants and customer support professionals to software developers and operational specialists, we recruit for remote and on-site roles across different business functions.
Administrative & Virtual Support
Executive assistance, scheduling, research, data entry and document preparation
Customer Experience
Telephone, email and live chat support, customer engagement and CRM administration
Sales & Marketing
Lead generation, sales development, digital marketing and social media
Finance & Accounting
Bookkeeping, invoicing, reconciliations and financial reporting
Human Resources
Recruitment coordination, onboarding and HR records management
Business Operations & Data
Research, reporting, data processing and project coordination
Technology
IT support, software development, quality assurance, testing and systems administration
Why Brand Circle?
The People, Expertise and Infrastructure to Grow Your Business
Recruit, Employ and Track. All in One Place.
Global EOR platforms typically focus on employment contracts and payroll. Brand Circle combines local recruitment, legal employment arrangements and workforce visibility with a team on the ground in Nairobi.
Recruitment, Employment and Workforce Visibility
Find your people, establish the appropriate employment arrangement and access tools to track attendance and work activity.
We Stand Behind Every Hire
Our recruitment service includes a three-month free replacement guarantee, subject to the agreed recruitment terms.
Market Entry Expertise
We understand the practical global requirements of establishing and growing teams in Kenya, drawing on experience supporting international businesses.
Clear and Predictable Pricing
Know the applicable recruitment, setup and recurring workforce administration fees before engaging our services.
Experienced Expertise Without Full-Time Commitments
Access senior professionals and specialist expertise when your business needs them. Our fractional engagement model provides flexible access to leadership and technical capabilities without requiring every role to become a permanent full-time position.
Client Experience
Client Story

Blipply
Fintech Market Entry and Workforce Support
The Challenge
Support Blipply’s entry into the Kenyan market through the development of strategic partnerships, establishment of a white-label fintech proposition, and execution of a comprehensive go-to-market strategy.
Our Involvement
Strategic partnership development, white-label brand development, market entry and GTM strategy, ecosystem development, fractional marketing leadership, sales team recruitment and deployment, and commercial execution.
The Value
Brand Circle provided strategic and on-the-ground leadership to establish Blipply’s Kenyan market presence, structure institutional partnerships, develop its white-label proposition, build local commercial capabilities, and drive market activation and customer acquisition.

EV Mabasi
Electric Vehicle Market Expansion
The Challenge
Support EV Mabasi’s market expansion in Kenya by establishing a local sales and distribution network, driving market activation, and accelerating commercial adoption of its electric passenger vehicles.
Our Involvement
Go-to-market strategy and execution, sales team recruitment and deployment, SACCO and fleet operator partnerships, product demonstrations, brand activation, and local sales management.
The Value
Brand Circle provides on-the-ground commercial representation and sales execution capabilities, helping EV Mabasi build market presence, develop distribution channels, generate qualified leads, and convert opportunities into vehicle sales.
How We Work
Getting Started Is Simple
Book a Consultation
Tell us about your business, the people you need and the challenges you want to solve.
Receive a Proposal
We recommend the right combination of services and provide a clear scope and fee structure.
We Set Everything Up
We coordinate the agreed recruitment, fractional expert engagements, onboarding, employment contracts and workforce management arrangements, whether your team works remotely, on-site or through a hybrid model.
We Support You as You Grow
We provide ongoing platform access, payroll and employment administration where contracted, and help adjust your arrangements as your workforce needs change.
FAQs
Frequently Asked Questions
What Is an Employer of Record (EOR) in Kenya?
An Employer of Record is a company that legally employs staff on behalf of another business. Through our EOR service, Brand Circle becomes the legal employer of your team in Kenya, handles employment contracts and takes responsibility for agreed local employment obligations.
Your employees continue working for your business, while you direct their daily activities and manage their performance. This allows you to build a team in Kenya without establishing your own local company solely for employment purposes.
What Is the Difference Between EOR and PEO?
An Employer of Record (EOR) legally employs staff on behalf of a client business, allowing that business to hire in Kenya without establishing its own local entity solely for employment.
A Professional Employer Organisation (PEO) typically works with a business that already has a local legal entity, sharing certain employment and HR responsibilities through a co-employment arrangement.
Brand Circle's EOR service is designed for businesses that need a local legal employer for their Kenyan workforce.
Can I Use Brand Circle for Recruitment Only?
Yes. Our Recruitment service is available independently, so you do not need to subscribe to Managed Services or Employer of Record.
We help you identify, screen and select qualified professionals for individual positions or entire teams. Our recruitment service also includes a three-month free replacement guarantee, subject to the agreed recruitment terms.
What Is the Difference Between Managed Services and EOR?
Our Managed Services solution focuses on workforce administration and visibility. We provide tools to track work activity, supervise attendance, process payroll, manage statutory deductions and maintain employee records.
Our Employer of Record service focuses on legal employment. Brand Circle becomes the legal employer in Kenya and manages employment contracts and related legal employment responsibilities.
You remain responsible for directing your employees' daily work and evaluating their performance. The two services can be used together or independently, depending on your requirements and employment arrangements.
Can I Hire Employees in Kenya Without Registering a Company?
Yes. Through our Employer of Record service, eligible international businesses can employ professionals in Kenya without registering their own local company solely for employment purposes.
Brand Circle provides the local employment structure and handles the agreed employment administration. Other tax, licensing or regulatory obligations may still apply depending on your business activities.
Can You Build a Remote Team for My Business?
Yes. We can help you recruit and establish a dedicated remote team in Kenya, whether you need one virtual assistant, a customer support team, sales professionals, accountants or technology specialists.
Your team can work agreed hours aligned with your business time zone or operate under a flexible schedule based on deliverables. Through Managed Services, you can also access tools to monitor attendance, work activity and payroll.
What If I Already Have Employees in Kenya?
You can engage Brand Circle to support your existing workforce through Managed Services, including payroll processing, attendance supervision, statutory administration and employee records management.
Where appropriate, we can also assess whether employees can transition to our EOR structure. Any transfer would require the necessary employment agreements and compliance with Kenyan labour law.
How Much Do Your Services Cost?
Our pricing depends on the services you need and the size and structure of your workforce.
Recruitment attracts a one-time fee per successful hire. Managed Services and Employer of Record involve a one-time company and employee setup fee, followed by a monthly fee per employee.
The total cost also depends on the employee's role, salary, work schedule and applicable statutory obligations. We provide a tailored proposal with a clear breakdown of the fees before you commit.
How Quickly Can You Get Started?
We aim to present a shortlist of suitable candidates within four weeks, depending on the role and availability of qualified professionals.
For Employer of Record services, onboarding can typically be completed within two working days once the necessary employee information, employment terms and documentation have been agreed.
More complex or specialist assignments may require additional time.
Why Outsource to Kenya?
Kenya offers access to skilled, English-speaking professionals across customer service, administration, finance, technology, sales and other business functions.
Businesses can benefit from competitive workforce costs, flexible working arrangements and access to a growing professional talent market.
Kenya's East Africa Time zone (UTC+3) also makes it possible to coordinate work with teams in Europe, the Middle East and North America.
Can Remote Staff Work in My Time Zone?
Yes. We can recruit professionals for fixed schedules aligned with your preferred working hours, including those of businesses in Europe, North America and the Middle East.
You can also choose flexible arrangements where professionals work toward agreed deliverables rather than fixed hours.
Working schedules are agreed during recruitment and must comply with applicable employment requirements.
What Statutory Deductions Apply in Kenya?
Employers in Kenya are required to administer several statutory deductions and contributions, including:
- PAYE: Income tax deducted from employees' taxable earnings and remitted to the Kenya Revenue Authority.
- NSSF: Pension contributions made by both employees and employers.
- SHIF: Health insurance contributions deducted from employees' salaries.
- Affordable Housing Levy: Contributions made by both employees and employers.
- NITA Levy: An employer-funded training levy, where applicable.
Through our Managed Services solution, Brand Circle handles the calculation, processing and submission of applicable statutory deductions and contributions, helping businesses meet their payroll obligations.
Can I Hire Kenyan Contractors Instead of Employees?
Yes. Businesses can engage independent contractors in Kenya for genuine project-based or consultancy assignments.
However, the working relationship must reflect independent contracting rather than employment. Where a professional works under arrangements that amount to an employment relationship, treating them as a contractor may create legal and tax risks.
Brand Circle can help you assess your workforce requirements and determine whether recruitment, an independent contractor arrangement or employment through our EOR service is more appropriate.
What Is a Fractional Expert?
A Fractional Expert is an experienced professional who provides specialist expertise or leadership to a business on a part-time, interim or project basis. This allows businesses to access senior capabilities without committing to a permanent full-time appointment.
Can Fractional Experts Work Remotely or On-Site?
Yes. Our Fractional Experts can work remotely, on-site or through a hybrid arrangement, depending on your business requirements and the nature of the assignment.
Can Brand Circle Support Both Remote and On-the-Ground Teams?
Yes. We support businesses recruiting, employing and administering professionals working remotely, on-site or across multiple locations in Kenya. Our solutions can accommodate office-based employees, field teams, distributed teams and hybrid working arrangements.
Can I Combine All Four Services?
Yes. Our Recruitment, Fractional Experts, Employer of Record and Managed Services solutions can be used independently or combined.
For example, we can provide a Fractional Country Manager to lead your market entry, recruit your local team, employ staff through EOR and administer attendance, payroll and statutory obligations through Managed Services.
One Partner. Complete Workforce Solutions.
Book Your Consultation
Tell Us About Your Workforce Requirements
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Build the Right Team. Access the Right Expertise.
Whether you need a single specialist, experienced fractional leadership or an entire workforce operating remotely or on the ground in Kenya, Brand Circle provides the talent, expertise and workforce support to help your business grow.
Book a 30-Minute ConsultationBrand Circle. One Partner. Complete Workforce Solutions.

